Not just software.
A complete distribution operating system.
VitaranLink replaces spreadsheets, WhatsApp groups, and manual ledgers with a unified, real-time platform purpose-built for dairy franchise networks.
Trusted across dairy distribution routes
The problems dairy networks face today
Running a multi-franchise distribution business on legacy tools costs you orders, money, and trust.
Spreadsheet Chaos
Orders, credit, and stock scattered across Excel files no one can trust.
WhatsApp Order Mess
Daily orders lost in chat groups — missed deliveries, angry partners.
Credit Blind Spots
No visibility on who is overdue until collection day surprises you.
Dispatch Guesswork
Manual route assignment, no real-time status, repeated phone calls.
Reports Take Days
Month-end means hours of copy-paste before you see a single number.
No Partner Self-Service
Franchise dealers depend on the admin for every small update.
A smarter way to manage your business
VitaranLink unifies orders, dispatch, credit, and reporting into one cloud platform. Onboard a new dairy brand in under 10 minutes and run the entire distribution network in real time from any device.
Everything you need, nothing you don't
A purpose-built distribution OS — not a generic ERP bolted onto dairy.
Multi-tenant SaaS architecture
One platform, infinite networks. Every dairy brand gets its own isolated tenant — data, users, and configurations fully separated.
Live order & dispatch engine
Five-stage pipeline propagating instantly across all devices — no refresh needed.
Cross-platform mobile app
Expo React Native. iOS + Android, OTP login, offline-resilient.
Multilingual
English · हिंदी · मराठी — switches instantly across the app.
10 reports. Zero Excel.
Revenue, ageing, production efficiency — all export-ready.
Credit, payments & collections — automated
Outstanding balances, advance tracking, overdue alerts. Credit health score per franchise at 90% utilisation.
Group orders by product
See exactly how many litres of milk, packets of paneer, or jars of ghee to pack — before the van leaves.
Four pillars. One platform.
Every partner, under one roof
Onboard a new franchise dealer in minutes. Set credit limit, assign delivery route, flag tier (Bronze · Silver · Gold), and start receiving orders — all from one screen.
- Live credit utilisation bar
- One-tap suspend / reactivate
- Partner pinned to a delivery zone
Group orders by product. See demand before you produce.
The 'Group by Product' view aggregates all pending orders into a production-ready list — full-cream milk, paneer, ghee — before the van leaves.
- Collapsible per-franchise breakdown
- Approve, reject, mark-ready inline
- Auto route & vehicle assignment
Credit, payments & collections — automated
Track outstanding balances, record advances, flag overdue franchises, and generate collection reports — without a single spreadsheet entry.
- Paid vs consumed vs remaining tracker
- Cash · UPI · Bank Transfer history
- Credit health alerts at 90%
10 reports. Zero Excel.
From monthly revenue trends to on-time delivery rates — 10 built-in reports across Sales, Credit, Collections, and Operations.
- Revenue by route, outstanding ageing
- Franchise spend trends & top SKUs
- Recharts-powered, export-ready
Live in five steps
Outcomes that compound daily
Saves hours daily
No more chasing WhatsApp messages or rebuilding spreadsheets.
Real-time visibility
Every order, payment, and dispatch in one live view.
Better control
Role-based permissions and credit guardrails by default.
Faster decisions
10 ready-made reports — no Excel pivot tables.
Pro customer experience
Franchises self-serve via a polished mobile app.
Scalable operations
Add routes, partners, and brands without rewiring anything.
Web admin + mobile field app
Designed for the office, built for the road.
Built for real distribution work
Route Dispatch
Vehicle assignment per route — Kolhapur, Gargoti, Kagal, Radhanagari.
Franchise Management
Tiered partners with credit limits and self-service mobile app.
Production Planning
Group orders by product so you pack exactly what's needed.
Credit & Collections
Advances, outstanding ageing, and overdue alerts in one view.
Reports & Analytics
Revenue, on-time %, top SKUs — ready in seconds.
Master Data Setup
Products, prices, routes, vehicles — all configurable.
Simple plans, scales with you
For new dairy brands testing the waters.
- Up to 25 franchise partners
- 1 delivery route
- Core order pipeline
- Mobile app access
- Email support
For scaling networks across multiple routes.
- Up to 150 partners
- Unlimited routes
- All 10 reports
- Credit & collections module
- Priority support
- Multi-language
For multi-brand operators and large networks.
- Unlimited partners & brands
- Dedicated tenant infra
- Custom integrations
- SLA + 24/7 support
- White-label option
Trusted by growing dairy networks
We cut dispatch time by 60% in the first month. Credit overdue is a thing of the past.
Our franchise partners actually love the app. Orders went up 22% just because they can self-serve.
10 ready reports replaced 4 people doing Excel. ROI was clear in week two.
Questions, answered
Built by Purposix
VitaranLink is a product of Purposix Private Limited.
Purposix Private Limited is the parent company behind a growing suite of smart digital solutions built for businesses, institutes, retailers, nurseries, and service-based organizations.
Each product under Purposix is designed with one clear purpose — to simplify daily operations, improve visibility, and help businesses grow with technology.
VitaranLink is one of our dedicated solutions focused on easy billing, payment tracking, reminders, and business automation.